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TGIF Book Marketing Tips: How to communicate online to get better book sales | The Official BookBuzzr Blog

July 2nd, 2010 Guest Expert: Teresa Morrow You have taking on the endeavor of writing a book. In order to sell your book, you will need to tell people about it. You will need to communicate the message about your book so those readers who resonate with your book will want to know more about you and the book. And how you communicate this message can either bring in more sales or possibly drive people away from wishing to know more about your book. 1. Communication is give and take – Any meaningful conversation consists of listening and speaking. You are excited to share the message of your book with people, but don’t allow this enthusiasm hinder you listening to the questions, comments and suggestions others may communicate with you during a conversation. You do not want to dominate the conversation by talking about you and your book and not allowing others to share their part of the conversation. By listening to others in a conversation, you will open yourself up to meeting new p

Shining the Book Promotion Spotlight on Stephen V. Masse

Stephen V. Masse was born in Boston, Massachusetts. He wrote his first novelat age 13, handwritten into a school composition book. Educated at the University of Massachusetts at Amherst, he studied creative writing, and was author of a weekly newspaper column, “Out of Control.” His first novel for children, Shadow Stealer, was published by Dillon Press in 1988. Short Circus is his second novel for children. In addition to children’s books, Masse has written A Jolly Good Fellow, winner of the Silver Medal in the 2008 Independent Publisher Book Awards, as well as honorable mention in the 2008 New England Book Festival for best books of the holiday season. Stephen’s latest Book is Short Circus. Welcome to Book Marketing Buzz, Stephen. Can we begin by having you tell us a little about your book? Short Circus is twelve-year-old Jem Lockwood’s own story about his remarkable adventures with his Big Brother Jesse Standish, and a host of neighbors and friends. When Jem discovers that

Book Marketing Mondays: The Craft of Marketing | The Official BookBuzzr Blog

" I sat in the audience at the James River Writers’ Conference last year where a panel of three well-known authors spoke on book marketing. They offered what I consider the secret to marketing your book. After the authors held their discussion, they opened the floor for Q & A. An aspiring author asked a question which I’ll paraphrase. She asked, how much time did the authors spend on marketing their books and how much on their physical writing. The authors covered their microphones and whispered among themselves. They then nodded in unison. One of them leaned into his microphone and said, “seventy-five percent on marketing and twenty-five percent on writing.” The other two nodded their agreement. A sudden hush fell over the audience. However, a hubbub soon rumbled around the room. I think everyone in attendance had the same question I did. “Really?” The authors then went on to explain their collective comment, but each one agreed on the formula offered. " . Read Ful

Book Promotion Tips for Skittish Sellers - The Savvy Book Marketer

In today's guest post, mystery writer Elizabeth Craig shares book promotion tips for authors who are shy about selling. My children are both in Scouts. It’s been a great experience for them—they get to try new things and build self-confidence and self-reliance. The only thing I dislike about it? The selling Read Full article at: Book Promotion Tips for Skittish Sellers - The Savvy Book Marketer . .

Your Book Marketing Plan – How Much Should You Budget to Promote Your Book?

To promote your book successfully, it’s important to budget funds for book marketing. While it’s certainly possible to do online book promotion on a shoestring budget, you will still need to invest in promoting your book. The amount you should budget depends on your book marketing plan. Here are some expense categories to consider and some money-saving tips: Blog/Website: Website design and hosting fees. If you use a blog-based website, you’ll minimize costs for online book promotion. Graphics: Design of website header and graphics, design of printed materials, purchase of stock images for blog/website, and a photo shoot for your author photo. Services such as Killer Covers and eCoverBee can provide lower cost website graphics. Printing: Business cards, bookmarks, postcards, flyers, and posters for personal appearances. In addition to local printers, check prices for online printers such as Printing for Less. Copywriting and Editing: You may want to hire a professional co