Showing posts with the label Book Promotion tips

Book Savvy Spotlight on Nathan Robertson

Bringing you exclusive interviews with authors featured in the Book Savvy Newsletter. Our Guest is  Nathan Robertson * Enjoy the interview. Q1. Can you tell us a little about yourself and your book 'The First Six Days? I am currently a research scientist working in the Biotech sector. I feel very fortunate to be working in science as I have the opportunity to investigate the workings of biology on a molecular level and gain an appreciation of the complexity of nature. My book reconciles the world of science and the biblical words of Genesis from the Torah (Old Testament).   Q2. Why did you write this book? A famous proverb in Judaism is that one can study the Torah (Old Testament) and understand the world, or one can study the world and understand the Torah. One only has to scratch the surface of the two worlds of science and Genesis and the perceived initial contradictions dissolve. I realised both science and religion are not only compatible but on the same page, bot

11 Things Not to Do Before Your Book Launch

"Sometimes what you mustn't do is just as just as important as what you must do." Read the full Articles Source: Huff Post Books

Book Savvy Spotlight on Oge Austin-Chukwu

Bringing you exclusive interviews with authors featured in the Book Savvy Newsletter. Our Guest is Oge Austin-Chukwu * Enjoy the interview. Q1. Can you tell us a little about yourself and your book 'Pearls of Wisdom'? I have been writing since I was a child. I love words and the concept of using them to paint a picture that people can relate to. As a medical doctor in a busy hospital setting I couldn't seem to find the time to write or indeed do other things I had an interest in doing, so eight years ago I retrained as a General Practitioner and my work/life balance is so much better. I wrote Pearls of Wisdom because I believe there is so much we can learn from looking at other people's lives. My heroes are ordinary people who do extraordinary things because they believed in Someone and Something greater than themselves. The Bible is full of these ordinary people. Pearls of Wisdom aims to capture just a few of these women.   Q2. What was your motivation for

How to Launch a Bestselling Book | By Michael Hyatt

By Michael Hyatt Summary by First three disclaimers: • I can’t promise this will work for you. • This assumes you have a wow product. • This doesn’t include what the publisher did. Okay, with that out of the way, here are the seven actions I took: 1. I set a specific goal. 2. I assumed personal responsibility.    Why? Three reasons:    *No one knows the product better than I do.    *No one can be a better spokesperson than I am.    *No one has more at stake than I do. 3. I engaged my tribe early. 4. I secured endorsements. 5. I formed a launch team. 6. I focused the promotion. 7. I created a can’t-say-no offer. Read full Article:

Kindle Book Promotion With Twitter-Tips and Best Practices |

Twitter is a great tool to use by itself, or in conjunction with other social media tools, when you want to give a bit of oomph to your book promotion. Here are some tips to make Twitter worth your while. 1. Tweet good information regularly Communicating frequently is key to effectively communicating with your followers. Firstly, it keeps your name in their minds, secondly you must tweet useful and specific information relating to your book and its subject matter. This makes them continue to follow you, plus when they retweet your useful information, others follow, thus increasing your potential sales audience. If you have a blog, make sure you tweet your new blog posts as well. Try tweeting facts, quotes, or controversial opinions about your book topic to your audience.   2. Retweet and Credit other people’s tweets Finding and reposting relevant tweets is a great way to build relationships with others and show that you respect the community.   3. Develop relationships with fellow a

Book Savvy Spotlight on Peter Good

Bringing you exclusive interviews with authors featured in the Book Savvy Newsletter. Our Guest is Peter Good * Enjoy the interview. Q1. Can you tell us a little about yourself and your book 'The Creator's Diet'? I'm a Q1. Can you tell us a little about yourself and your book 'Ndlovu-The White Elephant'? I was born in Kenya. Lived in the 'outbacks' of Kenya, Uganda and Tanzania, before going to Rhodesia in 1958. I joined the BSA Police Force in 1959 - serving till 1967. The book is about a retired ex-police constable, who commits a murder, flees the country, but returned as the leader of a terrorist gang. He is on a diabolical mission, he is wily and ruthless, but he has one fear - a recurring dream in which he is crushed and gored by an elephant, that appears white in colour, and remembers that the police officer that is after him, was given the name NDLOVU - meaning elephant by the local chief as he never forgot a criminal till he caught him.

Book Savvy Spotlight on Nicola Burgher-Kennedy

Bringing you exclusive interviews with authors featured in the Book Savvy Newsletter. Our Guest is Nicola Burgher-Kennedy * Enjoy the interview. Q1. Can you tell us a little about yourself and your book 'The Creator's Diet'? I'm a public health nutritionist with approximately 15 years experience. I'm resident nutritionist on Premier Christian Radio Station, a wife, mother and a Christian. The book is a result of much research and provides a summary of the biblical principles on nutrition to help individuals make the best food choices for their health and ultimately their destinies. Q2. Tell us how you became a nutritionist? I actually never set out to be a nutritionist but rather was going down the doctor route. But then in a final module of my first degree which was nutrition related, I changed directions to study nutrition. Q3. What made you write this book? So many things really, but primarily my father's death from prostate cancer and the incidenc

How To Get Book Reviews Without Spending (Too Much) Money

By Joanna Penn* I believe that book reviews are critical for sales. They are up there with writing a great book and using pro editors and cover designers. If you can get great reviews, you will make sales and they definitely impact the Amazon algorithms. I also believe in writing reviews for books I like – a little review karma comes in handy! In today’s guest post, short story author Ken Brosky shares his tips for places to get reviews. There’s no better way to generate buzz for your books than to get some positive reviews. Heck, even negative reviews can generate some buzz! But how do you go about getting those reviews, and what should you pay? Is it worth paying for reviews? That all depends on your goals. While there are some major book review services that provide reviews at a fee (Kirkus and Foreword are the most popular), that fee might be out of your price range. Are you willing to spend $400 to get a book review from one of the biggest and most respected book reviewer

7 Ways to Get Your Book Reviewed

By Dana Lynn Smith* The words “book review” often conjure up images of pre-publication reviews in major review journals like Publishers Weekly or Library Journal, but there are a variety of places to get book reviews throughout the life cycle of a book. Here are some examples: 1. Endorsements Endorsements are recommendations solicited from subject experts, authors, celebrities and other well-known people prior to publication, and they are often used on the book cover and interior. 2. Critical Reviews Traditional critical reviews appear in media such as book review journals, newspapers, literary magazines and other publications. These reviews may include a brief overview of the book and discuss what the reviewer liked (or didn’t like) about the book. 3. Customer Reviews and Testimonials Often people who enjoy reading a particular book will post a review or a brief testimonial (recommendation) on sites like Amazon, Goodreads or Facebook, or even write a note to the author.

Book Savvy Spotlight on Andrew D Malloy

Bringing you exclusive interviews with authors featured in the Book Savvy Newsletter. Our Guest is Andrew D Malloy * Enjoy the interview. Q1. Can you tell us a little about yourself and your book 'Bible John'? I'm a father of four living in Central Scotland. I run a couple of businesses and due to my busy lifestyle, I often find it hard to find the time to sit down and write. Worse, I'm a real procrastinator! Maybe I'll tell you about it tomorrow! Seriously, businessman by day and father all of the time leaves little opportunity to get the creative juices flowing. Pity we have to sleep sometimes! The novel,' Bible John - Closure', is actually a sequel to my first book, Frantic! which was earlier released through another publisher. Ninety five percent fiction - serial killer Bible John did actually exist in the late 1960s - the book features the life and times of the detectives of Strathclyde Police Force and their struggle to catch a killer following h

Want the Best Business Card Ever? Write a Book

By Marsha Friedman* Nearly every day, someone asks my advice on the best way to promote their business or themselves. I get the question at speaking engagements, at the office and, yes, sometimes at home. I don’t mind at all, because I’ve always got a good answer: Write a book. "A book?” some say - with obvious horror. “I’ve never written a book!” Precisely my point. But let me back up a bit. When I started EMSI 22 years ago, I soon realized the clients who got the attention of the media most quickly were those who’d written a book. Not just any book, mind you, but one that aligned with what they were promoting. The apple salesmen who wrote about apples were far more successful getting media coverage than those who wrote about oranges – and those who hadn’t written anything at all. Why? Because yesterday’s business cards are today’s books. They give their authors immediate credibility, establishing them as experts in their fields. Credibility opens the door to journa

Pinterest – The Hottest New Social Media Site

By Dana Lynn Smith* Everyone's buzzing about Pinterest, a rapidly growing social site that's all about creating and sharing collections of images (photos or illustrations) that you find around the Web or create yourself. Pinterest calls itself a “Virtual Pin Board’ and members can use it to share their favorite artwork and books, organize recipes, plan weddings, post travel photos, and more. The site is basically a giant online bulletin board that people pin images to. As a user, you create "boards" geared to different topics or interests. View examples of Pins and Boards Read the full Pinterest – The Hottest New Social Site - The Savvy Book Marketer *Dana Lynn Smith, The Savvy Book Marketer, helps authors and indie publishers learn how to sell more books through her how-to guides, blog, newsletter, and private coaching. Get her free Top Book Marketing Tips ebook , visit her blog , follow on Twitter , and connect on Facebook .

Your Company, Your Product, Your Book - Extracts

By Jeff Kagan E-Commerce Times Part of the ECT News Network “ A book can be a great marketing tool to hand out to customers and prospects as a summary, including several examples of success. You can share a few winning ideas, then deliver a compelling conclusion. And, of course, the last few lines always suggest that the reader or prospect call you if they would like to discuss further. This simple and less aggressive approach to sales is becoming very successful. Some companies are interested in developing a book as a sales tool, and others to help them with positioning. Whatever the reason, as the marketplace gets louder, companies have to find new ways to break through the noise and reach the customer.  Books help companies present themselves to customers in a very authoritative way. They also help executives position themselves as industry thought leaders. After all, not many executives and companies have written a book -- or have a book written about them.  With a book i

How to Craft Back Cover Copy that Sells Books by the Boatload - For nonfiction books

How do you write good back blurb? "Back cover copy is like the packaging on a box of food or the cover of a magazine at the supermarket checkout counter. The vendor has only a few seconds to stop you in your tracks, attract your attention and compel you to make a purchase. You can also consider back cover copy to be similar to a movie trailer or preview: just two minutes that give you the plot line. Based on the trailer, you will decide whether to see the movie, or not. The same holds with your book. Your design/layout, graphics AND verbiage must entice readers and make them hungry for more." Read full article: How to Craft Back Cover Copy that Sells Books by the Boatload - The Savvy Book Marketer

How To Write a Back Blurb For Your Book - For novels

How do you write good back blurb? "This is a list of what featured most often from a number of bestselling thrillers reviewed as research from my bookshelf. The principles hold true for any genre although the details change for each." Read full article: How To Write a Back Blurb For Your Book - The Savvy Book Marketer

The Single Best Marketing Tool for an Author?

By C. Patrick Schulze, August 23rd, 2010 If you’re unfamiliar with the idea of a blog, the term comes from the contraction of the phrase, “web log.” A blog is simply a way to post whatever you wish to the Internet. Many think of it as a free, simple, easy-to-maintain website and others consider it an open journal. A blog, as with every part of your marketing, has but one main purpose. It’s to raise awareness of you and your books and novels. However, it also serves a number of other purposes. Your blog: helps establish your credibility as an author allows others to learn of your books and novels sells and pre-sell your books, 24/7 allows you to have a two-way conversation with your potential customers serves to promote your existing and upcoming books and novels allows you to communicate about things that are of importance to you can put you in touch with other authors for collaborate, not competitive, efforts can even help you develop the habit of writing on a regular

Tips for Your Online Book Promotion by Marsha Friedman

It’s Not About the Technology, It’s About the Customers Date: 18/8/10 When I started working with authors on their publicity campaigns, the landscape was reasonably simple. Arranging phone interviews on talk radio shows, appearances on TV and getting reviews in major newspapers and magazines drove consumer interest. Everyone bought their books in bookstores and the only people interested in the Internet were some computer geeks. Boy, have things changed. Today 44 percent of ALL books sold in North America are sold online at What’s more, e-books now account for nearly 30 percent of all of Amazon’s sales. I want to underscore the importance of this information, because one of the most difficult things to do in the mass consumer marketplace is to figure out where your customers might be. For the book market, it’s no mystery – nearly half of your customers are researching and buying online. They live there, so that’s where you need to be. Moreover, the e-book is growing i

GREAT book promotion lists from The Creative Penn!

Authors have to do their own marketing, that is the reality of the publishing industry whether you get a publishing deal or you self-publish. These days anyone can market globally using just a computer and their time. It may take effort, but it doesn’t need to cost you anything – and you might even enjoy it! Many thanks to the 'The Creative Penn' for compiling these comprehensive lists of articles, audios and inspiration for marketing your books. Topic covered include. * The Basics: Author Branding and the Author Platform * Social Networking * Podcasting * Video * Speaking * Other Book Marketing Strategies Access all these and more by clicking on this link: Be sure to come back and share some feedback. . .

Book Marketing Information by Christian Author Promotions & Book Marketing

Thursday, July 15, 2010 Here are some great sites that you might find valuable to you with regards to marketing your books, from Christian Author Promotions & Book Marketing Vis ta Print - Offers free products, free designing and lots of additional products from post cards, to letterhead, to business cards and other great advertising and marketing tools. PhotoBucket - A great place to host pictures, videos and create photo albums. It's free and lots of fun. Go Daddy - Go Daddy is the premier hosting company for web sites, From domains to hosting to you name it and they have it. The Blog Catalog - If you have a authors blog this is a great community to join and share your authors blog. They have some intense traffic. Christian Top 1000 - Join the Christian Top 1000 and add your authors web site or blog. The Authors Club - Don't forget to join the Authors C

PR with Passion: Successful book promotion in a challenging era |

By Stefanie Guzikowski July 01, 2010 2:00 AM " Many people think that when they're finished writing their book, the hard work is over, but the truth is, marketing is critical to an author's success. Marketing campaigns do more than drive sales. They generate awareness and excitement about a book, create a sense of urgency, demonstrate the author's expertise and build a community of fans and supporters, who can also serve as "ambassadors" for the book and the author. While marketing does take time, energy and money, today's authors can't afford not to implement a marketing campaign. Authors work hard to stand out as creative, talented writers, and they must tap into that creativity once again to develop an engaging, powerful marketing campaign. It takes considerable effort and time to successfully promote and market a book prior to, during, and after a book launch. In fact, promotion should begin three to six months prior to printing and continue