Published Bestsellers

By C. Patrick Schulze, August 23rd, 2010 If you’re unfamiliar with the idea of a blog, the term comes from the contraction of the phrase, “web log.” A blog is simply a way to post whatever you wish to the Internet. Many think of it as a free, simple, easy-to-maintain website and others consider it an open journal. A blog, as with every part of your marketing, has but one main purpose. It’s to raise awareness of you and your books and novels. However, it also serves a number of other purposes. Your blog: helps establish your credibility as an author allows others to learn of your books and novels sells and pre-sell your books, 24/7 allows you to have a two-way conversation with your potential customers serves to promote your existing and upcoming books and novels allows you to communicate about things that are of importance to you can put you in touch with other authors for collaborate, not competitive, efforts can even help you develop the habit of writing on a regular

No Cousin of Mine . 9th August 2010 " I too was at RAF Ahlhorn in 1954. The book is an excellent read - I couldn't put it down - read it the first day I purchased it. I liked the visit to the Hamburg cemetary and his meeting with a German woman - quite spooky. This was a great read and I only wish that I'd had the ability to write such an entertaining book. "   Find out more: No Cousin of Mine

It’s Not About the Technology, It’s About the Customers Date: 18/8/10 When I started working with authors on their publicity campaigns, the landscape was reasonably simple. Arranging phone interviews on talk radio shows, appearances on TV and getting reviews in major newspapers and magazines drove consumer interest. Everyone bought their books in bookstores and the only people interested in the Internet were some computer geeks. Boy, have things changed. Today 44 percent of ALL books sold in North America are sold online at Amazon.com. What’s more, e-books now account for nearly 30 percent of all of Amazon’s sales. I want to underscore the importance of this information, because one of the most difficult things to do in the mass consumer marketplace is to figure out where your customers might be. For the book market, it’s no mystery – nearly half of your customers are researching and buying online. They live there, so that’s where you need to be. Moreover, the e-book is growing i